The greater potential for increasing customer satisfaction lies in addressing tangibles first.

Question

Quizplus · Accepted Answer

Tangibles are the physical aspects of a product or service that customers can see and touch. They are often the first thing that customers notice about a product or service, and they can have a significant impact on customer satisfaction. By addressing tangibles first, businesses can make a positive impression on customers and increase the likelihood that they will be satisfied with their purchase.

The Greater Potential for Increasing Customer Satisfaction Lies in Addressing