Caution signals are important to the success of the salesperson because they:
A) may evolve into disagreement signals if not addressed quickly.
B) indicate that the salesperson should stand closer to the prospect.
C) suggest disrespect between the buyer and the salesperson.
D) signal anger and hostility from the prospect.
E) indicate that the presentation is going well.

Question

Quizplus · Accepted Answer

Caution signals from a prospect, such as questions or concerns about the product or service, may evolve into stronger disagreement signals if they are not addressed quickly and effectively by the salesperson. Addressing these signals promptly can help prevent the prospect's concerns from escalating into objections that are more difficult to overcome.

Caution Signals Are Important to the Success of the Salesperson