Which of the following is defined as the personal communication of information to persuade a prospective customer to buy something that satisfies his/her needs?

Question

Quizplus · Accepted Answer

Personal selling involves direct interaction between a salesperson and a prospective customer with the goal of persuading the customer to make a purchase that fulfills their needs. This method is distinguished by its personal approach, as opposed to other forms of promotion that may not involve direct, one-on-one communication.

Which of the Following Is Defined as the Personal Communication