The basis for global marketing expert David Arnold's framework for screening intercountry comparisons includes:
A)demographic data.
B)"top-down" segmentation analysis.
C)"bottom-up" segmentation analysis.
D)income level.
E)population data.

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The Answer of The basis for global marketing expert David Arnold's framework for screening intercountry comparisons includes:
A)demographic data.
B)"top-down" segmentation analysis.
C)"bottom-up" segmentation analysis.
D)income level.
E)population data.

The Basis for Global Marketing Expert David Arnold's Framework for Screening