All the airlines that fly to the island country of Klerwada distribute tourist information pamphlets in their flights. These pamphlets are prepared by the tourism ministry of Klerwada to attract people to explore tourist destinations. Which of the following marketing strategies does this scenario best illustrate?
A) People marketing
B) Place marketing
C) Event marketing
D) Idea marketing

Question

Quizplus · Accepted Answer

This scenario illustrates place marketing, as it involves promoting a specific location (the island country of Klerwada) to attract tourists.

All the Airlines That Fly to the Island Country of Klerwada