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When Companies Promoting Corporate Social Responsibility Measure Their Success by Evaluating

Question 150

Multiple Choice

When companies promoting corporate social responsibility measure their success by evaluating a double bottom line, they:


A) establish ways of simultaneously measuring both losses and profits.
B) account for social-responsibility indicators, such as community involvement.
C) measure their carbon footprint and the expenses that would be involved in embracing the idea of sustainable development.
D) indicate a preference for meeting profit-oriented goals and de-emphasize any social contributions that would cut into profits.

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