Marketers try to determine ROI or ROMI, which is basically a breakeven for an advertising expenditure.

Name: Marketers try to determine ROI or ROMI, which is basically a breakeven for an advertising expenditure.
Brand: Quizplus
Rating: 4.7 (52 reviews)

Question

Quizplus · Accepted Answer

ROI (Return on Investment) and ROMI (Return on Marketing Investment) are both metrics used to measure the effectiveness of advertising expenditures. They help marketers determine the breakeven point for their advertising campaigns.

Marketers Try to Determine ROI or ROMI, Which Is Basically