Testimonials by regular people can convey credibility because they are like us, the target audience of regular people.
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Verified
Q19: Typical marketing goals include an increase in
Q20: The goal of advertising is to get
Q21: The following formula is how marketers hope
Q22: DAR scores are important to justify advertising
Q23: StopSigns Co.specializes in making durable, weather-proof signs
Q25: Concept testing involves a focus group of
Q26: Even though subliminal messages are effective, they
Q27: Attitude-to-the-ad (Aad) is the attitude that is
Q28: An ad that has a feel-good portrayal
Q29: The success of the more effective goals
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