A firm could benefit from a production orientation when _____.
A) it produces exactly what the market wants
B) the market demand is less than the products supplied by the firm
C) it hopes that the product it produces is something customers want
D) it focuses on what company management thinks should be produced

Question

Quizplus · Accepted Answer

A production orientation focuses on producing goods without regard to market demand. This can be beneficial when the market demand is less than the products supplied by the firm.

A Firm Could Benefit from a Production Orientation When _____