Individual interviews involve
A) several people asking the same person the same questions over a period of time to check for answer reliability.
B) asking respondents in a shopping mall to fill out a brief survey.
C) a single researcher asking questions of one respondent.
D) having the interviewee talk about specific aspects of a product or service using a video camera in his/her natural use environment.
E) a panel of respondents participating in a guided discussion led by an experienced moderator.

Question

Quizplus · Accepted Answer

Individual interviews involve a single researcher asking questions of one respondent, allowing for in-depth responses and interaction.

Individual Interviews Involve