Figure 8-6AConsider Figure 8-6A above. Suppose you are an owner of a local Wendy's restaurant near a large urban college or university. You hired a marketing research firm to conduct a survey among a sample of respondents in your area to find out their patronage of fast-food restaurants. Four weeks after the firm conducted the survey, it presented the following results to you. Which group of people in terms of age of household had the largest response to the survey?
A) 45 and older
B) once a week or more
C) 25 to 44
D) once a month or less
E) under 25
Correct Answer:
Verified
Q243: A sales forecast is
A) the total sales
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