Comparing the stages in a consumer and organizational purchase decision process reveals key differences. In organizations, ________ becomes more important for deadlines and quality control.
A) choice variety
B) a supplier audit
C) the purchase decision
D) supplier capability
E) a performance review

Question

Quizplus · Accepted Answer

In organizational purchasing, supplier capability is crucial as it ensures that suppliers can meet deadlines and maintain quality control, which are critical for business operations.

Comparing the Stages in a Consumer and Organizational Purchase Decision