In a BCG matrix, low market share units within fast growing industries are called _____.
A) dogs
B) stars
C) cash cows
D) question marks
E) turkeys

Question

Quizplus · Accepted Answer

In a BCG matrix, low market share units within fast-growing industries are referred to as "question marks" because they have the potential to grow into stars or become dogs, depending on the investment and market conditions.

In a BCG Matrix, Low Market Share Units Within Fast