To help people control alcohol intake, tastes of different alcoholic beverages can be paired with drug-induced nausea and vomiting or with electric shock. This best exemplifies _____.

Question

Quizplus · Accepted Answer

Aversive conditioning involves pairing an undesirable stimulus with a behavior in order to decrease the frequency of that behavior. In this case, the taste of alcoholic beverages is being paired with nausea and vomiting or electric shock, in order to create an unpleasant association with drinking alcohol, and reduce the likelihood of drinking in the future.

To Help People Control Alcohol Intake, Tastes of Different Alcoholic