An Interbrand Corporate Study Revealed All of the Following EXCEPT

An Interbrand corporate study revealed all of the following EXCEPT:

A) about 60 percent of naming projects lasted four months or less.
B) about 19 percent of those surveyed thought fabricated names will remain popular.
C) about 9 percent saw a trend in adopting names that reflect a company's heritage.
D) about 57 percent saw a trend toward so-called real names-either as a single or compound word.
E) 80 percent of naming projects lasted 90 days or less.