Having too many choices in the marketplace is referred to as .
A) pseudo- choice
B) primary demand
C) secondary demand
D) consumer hyperchoice
E) purchase momentum

Name: Having too many choices in the marketplace is referred to as . A) pseudo- choice B) primary demand C) secondary demand D) consumer hyperchoice E) purchase momentum
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Consumer hyperchoice refers to the situation where consumers are faced with an overwhelming number of choices in the marketplace.

Having Too Many Choices in the Marketplace Is Referred to as