Sociologists have observed the relationship between product adoption and class structure. In the "trickle- across effect":
A) fashions diffuse from lower classes to the dominant culture
B) mass media show celebrities wearing "new" fashions
C) grassroots innovators maintain status quo fashions
D) fashions diffuse among members of the same social group
E) designers impart fashion information to the social elite

Question

Quizplus · Accepted Answer

The "trickle-across effect" refers to the diffusion of fashions among members of the same social group, rather than moving vertically across different social classes.

Sociologists Have Observed the Relationship Between Product Adoption and Class