In the "good old days" companies decided what they wanted their customers to know and do. This time is known as:
A) market control
B) the age of demographics
C) the baby boomer era
D) marketer space
E) consumer space

Question

Quizplus · Accepted Answer

In the "good old days," companies had more control over the information and choices available to consumers, which is referred to as "marketer space." This contrasts with "consumer space," where consumers have more control and influence.

In the "Good Old Days" Companies Decided What They Wanted