An electronic retailer promised a customer that if he or she is dissatisfied with a purchase, returns are quick and easy, but when the purchase is received, there is no
Information on the retailer's return policies or any return instructions. This is an example of a gap.
A) knowledge
B) research
C) communication
D) performance
E) delivery

Question

Quizplus · Accepted Answer

This is an example of a communication gap, where the retailer's promise does not match the information provided to the customer, leading to a discrepancy between expected and actual service.

An Electronic Retailer Promised a Customer That If He or She