Pressure to conform may be particularly intense and may escalate as more group members begin to "cave in." This process is sometimes called _ .
A)the bandwagon effect
B)perceived risk
C)classic conditioning
D)operant conditioning
E)the hierarchy of needs

Question

Quizplus · Accepted Answer

The bandwagon effect refers to the phenomenon where the rate of uptake of beliefs, ideas, or trends increases the more that they have already been adopted by others, leading to increased pressure to conform.

Pressure to Conform May Be Particularly Intense and May Escalate