Which of the following illustrates a differentiation strategy?
A) Food Lion promises to cut shoppers' grocery bills
B) K-Mart seeks to offer prices as low as Wal-Mart
C) Enterprise Rent-a-Car targets referrals through car dealerships and insurance agents
D) Big Lots promotes itself as a way to save
E) Mercedes Benz emphasizes status and quality
Correct Answer:
Verified
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