Which of the following could be an example of an objective of the strategic plan?
A) To convince customers that we have a unique hotel in terms of its being traditional in décor, equipped with the most modern business aids and greater accent on personalized service.
B) To creatively highlight the uniqueness of the product.
C) A list of advertising material, in house materials, sales material, direct mail, publicity materials, brochures, sales trips and blitzes, research, personal invitations and other strategic and tactical plans.
D) None of the above.
Correct Answer:
Verified
Q22: The presentation mix includes:
A) Price
B) Customers
C) Atmospherics
D)
Q23: A strategic business unit is:
A) A unit
Q24: When the market conditions change, master strategy
Q25: Which three entities should be represented in
Q26: Tactics are supposed to:
A) Deny the strategies
B)
Q28: All entities (employees, customers and shareholders) represented
Q29: Which of the following is not an
Q30: During a situation analysis, it is important
Q31: A solid strength and weakness analysis may
Q32: Which of the following is a reason
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents