Which of the following is designed to capture high margins at the expense of high sales volume?

Question

Quizplus · Accepted Answer

Skim pricing is designed to capture high margins at the expense of high sales volume by setting prices high initially and then lowering them over time. This strategy is often used for new products or services to maximize profits from the market segments willing to pay more before adjusting prices to attract broader market segments.

Which of the Following Is Designed to Capture High Margins