An experimental finding by Bochner and Insko (1966) that information is more readily accepted when presented by a Nobel Prize-winning personality is an illustration of:

Question

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The finding illustrates expert power, which is the influence one possesses due to one's expertise, skills, or knowledge. In this case, a Nobel Prize-winning personality is likely to be perceived as an expert, making their information more readily accepted.

An Experimental Finding by Bochner and Insko (1966) That Information