Concerns about Western media dominance shaping and "Westernizing" the cultures of the world, substituting American values like individualism and consumerism for local values, relate to the concept of

Question

Quizplus · Accepted Answer

Cultural imperialism refers to the practice of promoting and imposing a culture, usually that of a politically powerful nation, over a less powerful society; in this context, it is the concern about Western (especially American) media and cultural practices dominating and altering the cultures of other countries, potentially eroding local values and traditions.

Concerns About Western Media Dominance Shaping and "Westernizing" the Cultures