Strategic group analysis is primarily useful for:
A)Identifying "blue ocean" opportunities
B)Describing and understanding the strategic positioning of firms within an industry
C)Identifying the strategies that are most conducive ot profitability within an industry
D)Identifying which strategic niches in an industry are least saturated and therefore have the greatest profit potential

Question

Quizplus · Accepted Answer

Strategic group analysis is primarily useful for describing and understanding the strategic positioning of firms within an industry. It helps to identify the similarities and differences among firms within an industry, which can then be used to understand their competitive positioning and potential strategies. While it can indirectly lead to identifying profitable niches or opportunities, that is not its primary purpose.

Strategic Group Analysis Is Primarily Useful For