The main reason for the transition from corporate planning to strategic management during the latter half of the 1970s was:
A)The increasing costs of corporate planning departments.
B)Disappointing outcomes of corporate diversification.
C)A more turbulent business environment that became increasingly difficult to predict.
D)Growing disillusionment with central planning.

Question

Quizplus · Accepted Answer

The main reason for the transition from corporate planning to strategic management during the latter half of the 1970s was the more turbulent business environment that became increasingly difficult to predict. This made it necessary to adopt a more flexible approach to planning, which could respond to changing circumstances in a timely and effective manner. Strategic management provided this flexibility by focusing on the organization's competitive position and its ability to adapt to changes in the business environment.

The Main Reason for the Transition from Corporate Planning to Strategic