In a print ad, the subhead serves basically the same purpose as the headline.
Correct Answer:
Verified
Q2: A man turns on a spigot,splashes hot
Q3: The idea of audience is very different
Q4: The overall visual impact through illustration relies
Q4: A Volkswagen print ad shows the headline
Q5: The copy approval process usually begins with
Q7: An ad for a microwave popcorn features
Q10: One reason why television is such an
Q10: Formal balance creates a mood of seriousness
Q11: The straight-line approach for preparing body copy
Q15: A slogan is a short identifying phrase
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