Advertisers do not like to handle their own public relations tasks because it requires highly specialized skills and talent not normally found within the company ranks.
Correct Answer:
Verified
Q31: With media clutter and fragmentation:
A) integrated brand is
Q32: A _ is a general description for all
Q33: Under the commission system,the rate of commission
Q34: Advertisers are also known as _ by their advertising
Q35: A fee system is much like that
Q37: Websites frequented by individuals with common interests
Q38: It is mandatory for designers and graphic
Q39: Grand Resorts has acquired the services of
Q40: Barlow and Baley Inc.,an advertisement agency,handles the
Q41: CloudNine,an advertisement agency,charged Sparkles Inc.$50,000 at the
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