Research has found that for a minority to succeed in swaying a majority,the minority must

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Research has shown that consistency is key for a minority to successfully sway a majority. This means that the minority must express its position in a clear and consistent manner, without wavering or shifting. In this way, the minority can earn the trust and respect of the majority, and gradually persuade more and more people to its side. Size of the minority or extreme terms of expression are not necessarily the most important factors in swaying a majority.

Research Has Found That for a Minority to Succeed in Swaying