Which of the following statements about the business market purchasing decision process is true?
A) Buyers and sellers build close long- term relationships.
B) The business buying process is more formalised.
C) Business buyers usually face more complex buying decisions.
D) A major issue is whether to purchase outright or to lease.
E) all of the above

Question

Quizplus · Accepted Answer

All of the statements are true about the business market purchasing decision process. Business buyers tend to build close, long-term relationships with sellers based on trust and reliability. The process is more formalized than in consumer markets, and buyers usually face more complex decisions due to factors such as product specifications, quality, and delivery needs. Additionally, the decision to purchase outright or lease is a major consideration for many businesses.

Which of the Following Statements About the Business Market Purchasing