A major public policy and ethical issue related to direct marketing is:

Question

Quizplus · Accepted Answer

Direct marketing often involves collecting personal information from individuals, which can be seen as an invasion of privacy. There are concerns about the security and potential misuse of this information, and many consumers may feel uncomfortable with the targeted advertising that results from this data collection. As a result, privacy is a major public policy and ethical issue related to direct marketing.

A Major Public Policy and Ethical Issue Related to Direct