Dealing with legislators and government officials to promote or defeat legislation and regulation that potentially affects a firm's activities is known as:

Question

Quizplus · Accepted Answer

Lobbying involves advocating for specific legislation or regulation that can affect a firm's activities. It involves interacting with legislators and government officials to influence their decisions in favor of or against the firm's interests. Influence marketing, public relations, press agentry, and publicity may also help promote a firm's interests but do not involve direct engagement with government entities for regulatory or legislative purposes. Therefore, lobbying is the best choice for this question.

Dealing with Legislators and Government Officials to Promote or Defeat