Mason's business is making a profit, but he needs to increase his bottom line so that he can invest in his firm's growth. He decides to purchase a business intelligence software package to help him identify ways to grow his company. Which of the following questions could Mason's business intelligence software answer?
A)Which of my competitors has the least debt?
B)Which countries would provide the least expensive production facilities?
C)Who are my top 10 revenue generating customers?
D)What new technologies will be available to increase my firm's productivity?

Question

Quizplus · Accepted Answer

The business intelligence software can help Mason identify his top revenue-generating customers, which can help him focus his efforts on retaining and upselling these customers to increase profits. The other options are not related to increasing profits directly.

Mason's Business Is Making a Profit, but He Needs to Increase