Which of the following was not one of Sylvester "Pat" Weaver's strategies for forcing advertisers to relinquish some of their power over television programming?

Question

Quizplus · Accepted Answer

Decreasing the length of TV programs, allowing for fewer advertisements to go to any one sponsor was not one of Sylvester "Pat" Weaver's strategies for forcing advertisers to relinquish some of their power over television programming. The introduction of magazine shows like the Today show provided more editorial control to the content creators, and the development of television specials, such as TV versions of Peter Pan, gave networks more leverage in negotiations with advertisers. Similarly, the development of shorter ads to be sold to individual sponsors, known as spot ads, allowed networks to distribute advertisements more evenly among sponsors, reducing the power held by any single advertiser.

Which of the Following Was Not One of Sylvester "Pat