Kendall is a fashion director at a magazine company. Lately, Kendall has noticed that customers are not buying as many clothes featured in ads as they have previously. Kendall needs to figure out a way to get reader feedback. Kendall may want to utilize:

Question

Quizplus · Accepted Answer

Touchpoints are customer interactions with a company or product that can provide valuable feedback. Kendall can use touchpoints such as social media, surveys, or customer service inquiries to gather information and feedback from readers. This can help Kendall understand why customers are not buying as many clothes and make necessary improvements to the magazine's content and advertising. The other options may not directly provide customer feedback or insights.

Kendall Is a Fashion Director at a Magazine Company