Marvin almost always tells customers it will be three days before he can service their boat, knowing he usually will be able to come in one or two days. He uses this strategy to create
A) Customer exchange
B) Transactional partnership
C) Relationship approval
D) Customer delight
E) Transformational restructuring

Question

Quizplus · Accepted Answer

Marvin uses this strategy to exceed customer expectations by delivering service earlier than promised, which creates customer delight.

Marvin Almost Always Tells Customers It Will Be Three Days