Think about the key target publics for your university, as well as some current issues your university faces.How has your university addressed these issues? And how do your university's key target publics feel about those actions and communications?

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The Answer is Examples of key target publics for educational institutions are listed on . Examples of issues affecting higher education institutions also are listed on . Discussion of how your university has addressed its issues could draw on the university website, the campus newspaper, and local media reports (print, online, and broadcast). Evidence for how key target publics feel could come from personal anecdotes, surveys of publics, or interviewee quotes in media outlets. Answer should distinguish between the university’s actions in addressing the issue (i.e., what the university did to fix the problem) and the university’s communications in addressing the issue (i.e., what the university said, either about the problem or about how the university was fixing the problem). For details on the differences between action and communication strategies

Think About the Key Target Publics for Your University, as Well