Which of the following is NOT a step in the marketing research process?
A)Formal research design.
B)Data collection and analysis.
C)Take marketing actions.
D)Problem definition.

Question

Quizplus · Accepted Answer

Taking marketing actions is not a step in the marketing research process, but rather the ultimate goal of conducting marketing research. The actual steps in the process are problem definition, formal research design, data collection and analysis, and interpretation and reporting of findings.

Which of the Following Is NOT a Step in the Marketing