Two carmakers have developed a strange but successful partnership. Ford, a U.S. automaker, and Mazda, an Asian carmaker, have collaborated on several models, including the Explorer, the Probe, and the Mazda 323, and the MX-6. The U.S. automaker has supplied Mazda with help in marketing, finance, and styling. In return, Mazda has provided manufacturing and product development expertise with Ford.
Both companies have worked together toward a common goal and both have benefited as a result of their:
A)knowledge of global competition.
B)international competitive expertise.
C)strategic alliance.
D)international savvy.

Question

Quizplus · Accepted Answer

The best choice is strategic alliance because it accurately reflects the nature of the partnership between Ford and Mazda. They have collaborated on multiple projects and have each brought their respective expertise to the table in order to achieve a common goal. This level of cooperation and collaboration is what makes it a strategic alliance. The other answer choices may be related, but do not accurately reflect the specific situation between these two carmakers.

Two Carmakers Have Developed a Strange but Successful Partnership