The manufacturer of baby safety products has the following mission: "Products that protect our most valuable resource-our children." One of its products is a small cap that fits over sharp edges to prevent injury. The caps are made almost entirely of recycled plastic. For each package of protective caps sold, the company donates 5 percent of its profits to the Center for the Rehabilitation of Head Injuries. The
Company is demonstrating all of the following EXCEPT:
A) its profit objectives.
B) societal responsibility.
C) green marketing.
D) cause-related marketing.
Correct Answer:
Verified
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