Sales management is most accurately defined as the:

Question

Quizplus · Accepted Answer

Sales management involves planning and implementing a selling program, as well as controlling and monitoring the personal selling efforts of a company. While recruiting, training and firing the salesforce may be a part of sales management, it is not the entire definition. Allocation of funds for promotion and advertising falls under marketing management, not sales management. Segmentation and selection of target markets is also a part of marketing management, not sales management.

Sales Management Is Most Accurately Defined as The