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The Car Salesman Was Overheard Having the Following Conversation with a Prospective

Question 98

Multiple Choice

The car salesman was overheard having the following conversation with a prospective customer: "What type of driving do you do?" "How many people will you usually have riding in your car?" "Maybe, you should look at vans instead of sedans." From this information, you should recognize the car salesman was using a:


A) stimulus-response presentation.
B) need-satisfaction presentation.
C) formula selling presentation.
D) persuasive selling presentation.

Correct Answer:

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