Alka-Seltzer was made originally as a hangover remedy that cured the headache and settled the stomach. Today, you can purchase Original Alka-Seltzer, Extra Strength Alka-Seltzer, Alka-Seltzer Morning Relief (for morning headaches and fatigue) , and Alka-Seltzer Heartburn Relief. To extend the product's sales to new markets, the makers of Alka-Seltzer have used:
A) market modification.
B) diversification.
C) product modification.
D) a market-product strategy.
Correct Answer:
Verified
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