Burberry makes fine raincoats, clothing, and other items, many featuring the company's distinctive plaids. Originally found only in Great Britain, Burberry has opened exclusive shops in leading cities around the world to reach customers who value its name and quality. Burberry is selling in which classification of consumer goods?

Question

Quizplus · Accepted Answer

Burberry's products are considered specialty goods because they are high-end, high-quality products that are unique and sought after by a specific group of consumers who are willing to pay a premium for them. The exclusive shops and focus on brand recognition also support this classification.

Burberry Makes Fine Raincoats, Clothing, and Other Items, Many Featuring