Marissa, a college student and her father, a wealthy businessman, were each considering the purchase of a new automobile. As a college student with limited Financial resources, Marissa went from car dealer to car dealer in several different Cities searching for the lowest price on a new economy car. She devoted a great deal of time and energy to getting the best value for her money. Marissa's father, however, Knew that he would buy another new car next year. Because it was convenient, he simply went to the local auto dealer and, with little thought or effort regarding the Buying decision, bought the first luxury car that he saw. For Marissa, an automobile was a ________; for her father, a car was a __________.

Question

Quizplus · Accepted Answer

Marissa is searching for the best value for her money, which indicates that she is buying a shopping good. On the other hand, her father doesn't have much thought or effort in his buying decision and simply buys a luxury car, which indicates that he is buying a convenience good. Therefore, Option B is the correct answer.

Marissa, a College Student and Her Father, a Wealthy Businessman