For $19.99 a month you can purchase only a paper subscription to the Globe and Mail newspaper. For $9.99 you can purchase only an online subscription. However, for $22.99 you get both. This is an example of:
A)Tie-in pricing
B)Packaged pricing
C)Bundle pricing
D)Multi-product pricing

Question

Quizplus · Accepted Answer

This is an example of bundle pricing, as the customer can get both the paper and online subscriptions for a lower price than if they purchased them separately. Therefore, the best choice is to go for the bundle option to get the most value for their money.

For $1999 a Month You Can Purchase Only a Paper Subscription