The Dollar Giant retail store implemented a policy that nothing will be above $1.00, even if they end up selling the item below cost. This strategy is referred to as:
A)targeted store pricing
B)cost-less fixed-fee pricing
C)fixed pricing
D)price lining

Question

Quizplus · Accepted Answer

The strategy of selling everything for $1.00, regardless of the cost, is an example of fixed pricing. This means that the prices of all products are set at a predetermined level and do not vary based on factors such as market demand or production costs. The other options, targeted store pricing, cost-less fixed-fee pricing, and price lining, all involve more complex pricing strategies that take into account different factors when setting prices.

The Dollar Giant Retail Store Implemented a Policy That Nothing