Gerber supplies a specially formulated product free of charge to children who cannot tolerate foods based on cow's milk. This is a _________pricing objective.

Question

Quizplus · Accepted Answer

Gerber's decision to offer a product free of charge to children who cannot tolerate cow's milk is a demonstration of social responsibility. This decision is not necessarily driven by unit volume, marginal profit, or target return.

Gerber Supplies a Specially Formulated Product Free of Charge to Children