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Rate and relative market share. This strategy guides them on how to decide how to invest corporate funds.

Question

Quizplus · Accepted Answer

The BCG matrix (Boston Consulting Group matrix) is a portfolio management matrix that helps companies analyze their investment portfolio based on two factors: market growth rate and relative market share. This matrix is used to determine which business units to invest in and which ones to divest. Therefore, it is the best choice for the given scenario. The other options (A, B, D, and E) do not specifically focus on investment decisions based on market growth rate and relative market share.

7 The is a portfolio strategy that managers use to

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